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Your phone fits in your pocket and is always within reach. A professional camera captures the work the way it deserves to be seen. Here's how to know which one your landscape business actually needs and when.
Years ago the company I worked for got a letter about photographs on our website. The images weren't ours. Here's what that experience taught me about copyright, licensing, and what landscape companies actually own when they hire a photographer.
A contractor once told me he didn't want to advertise because he didn't want to grow. I understood what he meant. But I've come to believe he was thinking about growth the wrong way.
You wouldn't hand your foreman a wheelbarrow and tell him to build a boulder wall with it when a skid steer is available. So why are you sending your sales team into the field without the right tools?

