Photography & Marketing Insights for Landscape Professionals
Phone vs. Professional Camera: Knowing When Each One Is the Right Tool
Your phone fits in your pocket and is always within reach. A professional camera captures the work the way it deserves to be seen. Here's how to know which one your landscape business actually needs and when.
You Paid for the Photos. But Do You Own Them?
Years ago the company I worked for got a letter about photographs on our website. The images weren't ours. Here's what that experience taught me about copyright, licensing, and what landscape companies actually own when they hire a photographer.
Is Professional Photography Worth It for Landscape Companies? A Real Case Study
Lynch Landscape & Tree Service had been doing exceptional work in MetroWest Massachusetts for over 40 years. But exceptional work and being recognized for it are two different things. Here's what changed when they got intentional about professional photography.